Often you hear of trade delegations coming to China and experiencing the city. Usually its through the window of a bus or van whilst they run from airport to city and around the city going to meetings. So its refreshing to see Calgary Mayor Naheed Nenshi taking the time to go and travel on subways […]
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Why the NHL should be in China
The National Hockey League is currently going through one of the most exciting periods of the season – the Stanley Cup playoffs with Game 1 set to kick off between the Boston Bruins and Vancouver Canucks. But sadly, the coverage in China is minimal. For a sport so fast paced, full of action and provides […]
Creating the right marketing material for the China market
Recently I have seen some brochures from international design companies for the Chinese market. Some were good and others were down right appalling. I thought I would give some insights into what makes your marketing material good or bad for the China market. Lets start with the bad Too smaller size font for Chinese text – […]
Reading outside your field
Reading is an excellent way to stimulate your brain and gain new insights and generate new ideas. We often get stuck in a rut reading the same newspapers, books, authors, blogs, and other media that our field of vision becomes too focuses and narrow. It may be good for your job to be up to […]
Where do you set the bar?
I was reading Seth Godin’s post – Bar gymnastics about people who set a easy standard to meet but don’t wish to  push the bar higher due to the effort required.  A thought came to me whilst reading the Seth’s post that we often don’t raise the bar because there is no instant gratification, you need to […]